Saltwater Lures

The GYPSEA JIG is a classic teardrop shape ideal for all jigging styles, from fast vertical jigging through to slow pitch jigging on the bottom. The wider body profile causes close to a vibrating action on the retrieve when lifted, but it also...

The STREAKER JIG was designed for deeper water and to sink quickly and get worked at a medium to fast retrieve speed. The erratic action triggers a reaction bite from predators, and the long slender design, with a slightly flat back allows for...

Due to continuing supply chain issues, some orders for Billy Baits may be delayed. If your order happens to be affected by any of these ongoing issues you will be notified with an updated delivery schedule. Weight: 2 oz (0.05 kg)  |...

Due to continuing supply chain issues, some orders for Billy Baits may be delayed 4-6 weeks. Weight: 6 oz (0.17 kg)  |  Length: 8 in (20.3 cm) Smoke Rattle & Troll is the same size and shape as the Super Magnum. Its 6 oz. head is...

Due to continuing supply chain issues, some orders for Billy Baits may be delayed 4-6 weeks. Weight: 1.0 oz (28.3 g), Length: 4.75 in (12 cm)Weight: 1.75 oz (49.6 g), Length: 7.5 in (19 cm)Weight: 2.5 oz (70.9 g), Length: 8.5 in (22 cm) The Billy Baits...

Due to continuing supply chain issues, some orders for Billy Baits may be delayed 4-6 weeks.   Billy Baits Mini Turbo Slammer is designed for smoke and turbulence trails and can be trolled with or without bait. This dolphin slayer is a tackle box...

The VERTREX MAX soft vibe is all about maximum vibration and maximum depth. It has a lifelike action that sinks level and straight, getting down to the fish faster. The deep body profile combined with finely tuned internal weights delivers a...

Due to continuing supply chain issues, some orders for Billy Baits may be delayed 4-6 weeks. Weight: 2 oz (0.05 kg)  |  Length: 8 in (20.3 cm) Super Smoker’s unique inner and outer jets create incredible skirt action and a longer...

Due to continuing supply chain issues, some orders for Billy Baits may be delayed 4-6 weeks. The Alien XL is a larger version of the popular Alien - its concave acrylic head provides a “digging” action, which leaves a large bubble trail when...

Gulp!® Saltwater Shrimp - 3" - ChartreuseThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Looks, feels, and smells like live shrimp!Rig and...

Salt Pro Minnow - 6" - Floating - Cannibal Calico Salt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ripping style retrieve that produces an erratic...

Salt Pro Minnow - 6" - Floating - Bunker Salt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ripping style retrieve that produces an erratic side-to-side...