Bass Baits & Lures

Redesigned and better than ever, the Savage Gear Hard 4 Play 2.0 has been finely tuned to produce a natural swimming action and sharp turns that elicit violent reaction strikes. Built using a hard ABS body and finished with a semi-soft PVC...

Redesigned and better than ever, the Savage Gear Hard 4 Play 2.0 has been finely tuned to produce a natural swimming action and sharp turns that elicit violent reaction strikes. Built using a hard ABS body and finished with a semi-soft PVC...

Developed over the past two years by Mads Grosell, the Savage Gear Glide Swimmer offers anglers an ultra-realistic, easy-to-fish swimbait with a finely tuned swimming action. On a straight retrieve, the restricted V-joint causes the Savage Gear...

The Shadtron™ LT is a lifelike swimbait with an innovative over/under line-through harness for top or belly hook rigging. Its wedge-shaped tail creates a genuine shad motion at various speeds. The detailed body includes accurate gill, eye, scale,...

The Megalojohn 6” swimbait has been designed by Elite Series Angler John Crews to be a durable and highly versatile bait. With its great thumping action and the capability to be used with a slow roll or a fast retrieve, you can be sure to draw the...

The Original. The Magic Swimmer® is a revolutionary design that undulates its jointed body and presents a very natural swimming action, even during steady retrieves. Popular with anglers worldwide and used to attract all species in all types of...

One of the most productive big bass baits of all time, the Arbogast® Hula Popper elicits bone crushing strikes. Its concave mouth creates loud popping sounds and a bubble trail, while the hula skirt offers a seductive bit of fish attracting flash...

Ideal for calling fish up or situations with a slight chop, the Berkley® Cane Walker delivers the most surface disturbance of any Berkley® top water lure. With a loud rattling chamber, spitting cup, and long-distance casting ability, the...

Ideal for calling fish up or situations with a slight chop, the Berkley® Cane Walker delivers the most surface disturbance of any Berkley® top water lure. With a loud rattling chamber, spitting cup, and long-distance casting ability, the...

Do you want to attract the largest bass in the lake, from a long way away, and cast a mile? The KVD Mega Dawg was designed to do all that. It’s a premium KVD-approved lure and is the BIG dawg in the KVD Sexy Dawg family by Strike King®. It is...

The Sexy Dawg was designed and reviewed by Kevin VanDam to be an easy to work, far casting, premium “walk-the-dog” topwater lure with great action. Thousands of fish later, we can safely say he got it right. Rhythmically twitch your rod tip...

The Sexy Dawg was designed and reviewed by Kevin VanDam to be an easy to work, far casting, premium “walk-the-dog” topwater lure with great action. Thousands of fish later, we can safely say he got it right. Rhythmically twitch your rod tip...