Berkley

Gulp!® Saltwater Shrimp - 3" - New Penny/ChartreuseThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Looks, feels, and smells like live...

Gulp!® Saltwater Ghost Shrimp - 3" - New PennyThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Lifelike detail imitates natural...

The crazy cousin of the already popular Lil Trooper, the Lil Super Trooper introduces action claws to this ned rig craw style bait. Infused with MaxScent technology, the Lil Super Trooper has the action, taste, and scent needed for a...

The crazy cousin of the already popular Lil Trooper, the Lil Super Trooper introduces action claws to this ned rig craw style bait. Infused with MaxScent technology, the Lil Super Trooper has the action, taste, and scent needed for a...

J-Walker 120 Saltwater - HD Pinfish Whether you are a weekend warrior or a seasoned pro, this classic topwater lure is designed to deliver explosive topwater action. Berkley® J-Walkers features a sleek, tail-weighted design that has been refined...

J-Walker 120 Saltwater - HD Pilchard Whether you are a weekend warrior or a seasoned pro, this classic topwater lure is designed to deliver explosive topwater action. Berkley® J-Walkers features a sleek, tail-weighted design that has been refined...

J-Walker 120 Saltwater - Black GoldWhether you are a weekend warrior or a seasoned pro, this classic topwater lure is designed to deliver explosive topwater action. Berkley® J-Walkers features a sleek, tail-weighted design that has been refined through...

J-Walker 100 Saltwater - Black GoldWhether you are a weekend warrior or a seasoned pro, this classic topwater lure is designed to deliver explosive topwater action. Berkley® J-Walkers features a sleek, tail-weighted design that has been refined through...

The crazy cousin of the already popular Lil Trooper, the Lil Super Trooper introduces action claws to this ned rig craw style bait. Infused with MaxScent technology, the Lil Super Trooper has the action, taste, and scent needed for a...

The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the...

Gulp!® Saltwater Shrimp - 3" - Nuclear ChickenThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Looks, feels, and smells like live shrimp!Rig...

PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest to...