Googan

Designed by Alex Peric, the Googan Baits Drag n Drop is a finesse killer. The 4" drop shot worm has a bait-fish profile. Whether you’re fishing offshore or faced with pressured fish, this...

The Googan Baits Krackin' Craw is the perfect option for flipping, pitching or adding to the back of a jig trailer. Designed with patented kicking claws, this bait displaces water with ease while...

The Toad is the Googan Squad's take on a soft plastic topwater buzz frog. Using our patented flange the Toad is able to create explosive topwater action while maintaining a slow retrieval speed...

The all-new Googan Baits Slim Shake can do it all! Rig it on a shakey head, Carolina rig, Texas rig or even wacky style. Growing up in the Midwest, AP Bassin and Jon B cut their teeth fishing clear...